Wednesday, April 3, 2013

Packaging Refresh



Brief:The current packaging is outdated and the brief was to refresh
the packaging with a strong presence on the shelf.

The approach was to inject a lot of colours to the packaging to
represent the facepaint colour palette instead of blue previously used.

The hangsell section was given a paint swoosh pattern with a white background.  This is to give the illusion of movement when it

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